000
Tanuel Systems · Harare
SERVICE 08

Social Media Management & Advertising

Your customers are scrolling Facebook, Instagram, TikTok and WhatsApp every day. We make sure they see you there — and that seeing you turns into an enquiry.

01 — THE MODERN VIEW

Creative is the new targeting

Straight from the engineers who build it — no sales language.

Advertising on Meta and TikTok has changed underneath most businesses. The platforms' algorithms now do the audience-finding themselves — the old craft of hand-picking interests and age brackets matters far less than it did. What decides whether an ad works is the creative: the first two seconds of a video, the hook, whether it looks native to the feed or like an advert. At the same time, measurement has tightened after privacy changes, so a campaign has to be wired to real outcomes — a WhatsApp chat started, a form sent, a call placed — or the platform optimises for cheap clicks that never become customers. We build campaigns the modern way: strong short-form creative, click-to-WhatsApp where your customers actually talk, and reporting on enquiries and cost per lead rather than likes.

02 — HOW WE APPROACH IT

What you get, and why it matters.

You post inconsistently or not at all, you have boosted posts without seeing enquiries, or you want a steady flow of leads from social media.

01

A plan before a post

We agree who you are trying to reach, what you want them to do, and what success looks like in numbers — before anything is published.

02

Content that fits the feed

Short-form video, carousels and stories made for each platform, not one graphic resized everywhere.

03

Paid campaigns that answer to results

Meta and TikTok ads optimised for enquiries and WhatsApp conversations, with budgets you control.

04

Click-to-WhatsApp

Ads that open a chat with you directly — the channel most Zimbabwean customers prefer to buy through.

05

Honest monthly reporting

Reach, enquiries, cost per lead and what we are changing next month. No vanity metrics dressed up as results.

03 — SCOPE

Included in every engagement.

Fixed scope and a fixed price agreed before any work starts.

Deliverables

  • Social media audit and strategy
  • Monthly content calendar across your chosen platforms
  • Design, copywriting and short-form video editing
  • Community management — comments and messages answered
  • Meta (Facebook & Instagram) and TikTok ad campaigns
  • Pixel and conversion tracking setup
  • Monthly performance report and review call

How we run it

  • Discovery — we sit with the people who will use it and document what happens today
  • Scope & price — fixed, dated milestones, approved by you before any build
  • Build & review — a working link at every milestone, not a status email
  • Launch & handover — deployed, your team trained, credentials and code handed over
  • 30 days support — included, then an optional retainer if you want us on call
04 — ALSO FROM US

Other services.

01

Web Development

A website is the first thing a client checks before they call you. Yours should load in under two seconds, read well…

02

Business Systems

The spreadsheet that runs your business was never meant to. We replace it with something built around how your team…

03

AI Training, Usage & Automation

Three things in one engagement: teach your team to use AI properly, put it to work on real tasks, then automate the…

04

Cybersecurity

Most breaches in businesses your size do not involve clever hacking. They involve a reused password, an unpatched…

05

IT Consulting

An honest second opinion on what you are spending, what you actually need, and what to do in what…

06

Bulk SMS

Reach every customer, parent or member on their phone in seconds — and know exactly who received…

07

Email & Domain Setup

you@yourcompany.co.zw instead of a Gmail address — configured so your mail lands in the inbox rather than the spam…

Tell us what you need.

Send the details and we will come back the same business day with scope, cost and a date.